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EP 17: Jill Smokler, Founder of on Surviving the Last 2 Years

How Scary Mommy came to be and all of the life that happened along the way!
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​​Episode 17: Jill Smokler



Raspberry Pretzel Jello Salad

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Show Notes

References, links, and corrections from this episode! ​​​

Ratatouille: Watch the scene from the movie and tell us what YOUR "ratatouille" is HERE!

​Eustress / Distress Stress Scale

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Jill Smokler Bio

The founder of Scary Mommy, Jill has spent the last ten years creating and curating online content for parents, having grown her one-time “mommy blog” into one of the most influential digital parenting properties in the world. During her tenure at Scary Mommy — most recently as Chief Content Officer — Jill used candor, humor, and humility to redefine the role and influence of parents online.

Her commitment to publishing honest, compelling, and sometimes controversial content, combined with her uncanny sense of how parents are willing to interact with brands online, created a new kind of digital parenting ecosystem that has given moms a voice and brands a roadmap for engaging the sought after mom audience.

Today Jill uses her unique perspective, rooted in having both been at the forefront of the parent-as-social-influencer movement, as well as being a pioneer in finding ways to monetize that influence, to consult directly with brands, agencies and individuals on strategies to reach and engage parents online. Jill is also a recognized thought leader who frequently speaks at women-centric events and conferences. In 2017, by Forbes magazine named Jill a top ten parenting influencer.

My husband and I spilt up a year and a half ago. Together, we have three kids – Lily (14) Ben (12) and Evan (10.) After leaving Scary Mommy in June, I'm finally exploring what comes next.

> My husband and I spilt up a year and a half ago. Together, we have three kids – Lily (14) Ben (12) and Evan (10.) After leaving Scary Mommy in June, I'm finally exploring what comes next.


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EP 20: Alli Worthington Author of The Year of Living Happy and Breaking Busy

Advice on starting businesses, losing money, raising boys, and finding HAPPY.

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EP 38: Bethany Hamilton on Being Unstoppable

"God had a better plan than I did."

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EP 27: Jodi Hildebrandt on the Stories We Tell Ourselves and Getting to the Truth

There is what happens to us, and then there are the stories we tell ourselves and the meaning we give to what happens to us. Here's how to shift the narrative.

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EP 5: Susan Silverman - Rabbi, Activist, Adoption Advocate, Mom

Our interview with Susan Silverman, rabbi, adoption advocate, mom of 5 and author of Casting Lots.

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EP 19: Riley Jensen, Sports Psychologist on Mindset and How We Talk to Ourselves

This episode is packed! We talk mindset, tools to help us (and our kids) shift focus, and how to stop over apologizing.

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EP 35: Mindy McKnight on Brooklyn and Bailey Leaving the Nest, Viral Parenting and What Scares Us All About Our Kids

YouTube celeb Mindy McKnight talks about transition, what scares us most about our kids and parenting in general, raising 6 kids online (and how to keep them safe), and what it’s like to run their media empire in the middle of it all.

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EP 32: Kurt Beidler, General Manager of Kids and Family for Amazon on the Screen Time You can SAY YES to!

All screen time is not considered equal. Let's talk about the stuff you can SAY YES to!

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EP 18: Rachael + Erin, All the Things "Fall Edition"