Rachael Herrscher

Rachael Herrscher – Founder, CEO, and Editor in Chief of

Rachael Herrscher Rachael is the founder, CEO and Editor in Chief of, an online media and publishing company that produces regional reference guides and websites for mothers across the United States. In her role as CEO, Rachael oversees general business operations, new market development, partnerships, and marketing initiatives.

Rachael was named one of Utah Business Magazine’s 30 Women to Watch, and one of the “Top 5 CEO’s you Should Watch on Twitter” by Business Week Magazine. She was included in both the 2011 and 2012 Signal Peak Ventures Top 100 Venture Entrepreneurs list, which identifies the top companies and entrepreneurs in the Intermountain Region. Rachael presented at the recent SLC TEDx conference, and currently sits on Hewlett Packard’s Global Board of Influencers.