In our latest Dream Big profile, OnBoard Outfitters Founder, Lisa LaBelle shares how her family inspired her to start her own company and embrace her “aha” moment after her niece was born.
What was your Big Dream?
I am very passionate about fitness and health. My Big Dream was to create products and programs that help families (parents and their children) be active/healthy together. The concepts and designs I have created have come from my own personal active lifestyle pursuits, which began with my own family when I was a child.
How did you accomplish it?
First I had to believe in my Big Dream and my goal. I then accomplished it with a lot of hard work, and a lot of passion.
Next I had a plan to create my company, build a successful team around me, making my dream a reality. Then working together with my team to accomplish my big dream. It is a true team effort, and it is accomplished one step at a time. You keep putting one foot in front of the other everyday.
Where did you find inspiration to get started?
My Great-Great Grandfather was an inventor and architect (he was actually the architect of the Salt Lake City and County Building). He has always been a reminder to me that my creative and inventive juices run very deep. With this being said, my inspiration to get started with my Big Dream came from my own two children and then my baby niece, Lydia. I had an “aha” moment with them all. After my “aha” moment with Lydia I woke up to realize that I did have a unique, novel idea, and it was definitely time to get started, no more delaying. I had a very strong gut feeling that it was time to get started, so I did.
Lydia in the first SportsBaby carrier.
What motivated you to keep going?
This is a great question. Being raised to stand up for what I believe in, learning to work hard at a young age, earning my college degree, and growing up in a a very active, athletic family (I am the oldest of 4, with 3 younger brothers), where I actually trained for and completed my first Marathon (running 26.2 miles) with my Mom and Dad, has all prepared me to stay motivated and keep going for my Big Dream to come true.
How many other youth can say they trained and ran a Marathon with their Mom and Dad? I included my Marathon/athletic training as part of my answer, because I believe I developed an inherent ability to stay motivated, even when “hitting the wall.” I believe, for example, that training and competing in all the 10K’s, Triathlons, 1/2 Marathons and Marathons I have has taught me to never give up, to keep going, to put one foot in front of the other, and soon enough I will literally cross the finish line. It really has had a big impact on my ability to stay with my goals, not give up, keep going. It’s like this in life, in working towards making my Big Dream come true. I believe deeply in my Big Dream, too.
What’s your next Big Dream?
My next Big Dream is to have my 1st and 2nd books published. My 1st one is actually being published this summer. I dream of using my books, background experiences and my family/child advocacy work to build a platform for dialogue of positive lessons learned. In life it’s all about what we have learned from our experiences. This is my next Big Dream.
Who is your Hero?
Love this question. Both of my children, Blaker and Tyler, are my Heroes forever.
What do you wish you did better?
I wish I could be content to focus on one thing, one project at a time. My mind is multitasking way too much. My Dad always used to say to me, “Lisa, look at your list of “to do’s” and delete half of them.” He was and is so right.
What book is on your nightstand?
“The Remarkable Soul of a Woman,” the Bible and Yoga Journal.
What is your favorite lipstick?
NARS, their delicious pure and creamy lipstick.
What is your favorite quote?
Oh I have a lot of favorites. One that stands out is, “Life is divided into three terms, that which was, that which is, and that which will be. Let us learn from the past to profit by the present, and from the present to live better in the future.” -William Wordsworth