Mary Hunt spent 30 years in the marketing industry selling “junk” to women. She is the author of In Women We Trust, a marketing-to-women handbook. Now Mary spends her time selling the importance of a sustainable earth to the female audience. By purchasing, promoting, and encouraging our elected officials to keep the green flame, women can help cool the global climate. Her goal is to help women think global yet act local. This month, Mary answers questions from TodaysMama.
Why indeed? Corporations now rule the world, follow the money. Global change means changing the way we think about power structures.
What is the issue that you think mothers can have the most affect on?
DEMAND CERTIFIED SUSTAINABLE PRODUCTS. Look at what happened when moms took on toys with lead in the paint. If Moms demand products that have been certified as sustainable, then they will have products that are as organic as an organic apple. For example, the SMaRT Sustainable Standard gets rid of all the problems that are covered in the www.storyofstuff.com movie.
Controlling consumption is the ONE area that women dominate.
What is your favorite lipstick?
One piece of advice you’ve found useful on your way to where you are now?
Be yourself. That’s hard to do after being in marketing for 30 years, I had to work to learn what “I” stand for again.
What is the first thing you sacrifice in a time crunch?
Accounting. I hate bookwork.
What is your favorite guilty pleasure?
Avocados. I could eat 5 a day.
What was one thing your mother/father/parents did (or didn’t) do that you are grateful for?
Creating your own thing has more value than buying someone else’s creation.
What is your favorite word?
What profession other than your own would you like to attempt?
Creating a Sustainable community.
As a child what did you want to be when you grew up?
A Naturalist. Other kids had pop stands, I had a science museum.
What do you believe makes a successful life?
Consistently applying your unique talents.
What makes you laugh?
My husband. His sense of humor matches mine.
How do you deal with stress?
I try “rebooting” my day at noon -clearing off the computer and shutting my eyes until the thoughts go from many to one to none.
What is your favorite quote or motto?
We fall in and out of love, but we don’t fall in and out of trust. When it’s gone, it’s gone and that includes products.
What was your first job?
A Dairy Queen girl
What is one thing you would like to be remembered for?
Leaving a legacy of change for the better.
What 3 things can every mom do to make a difference in our country and community?
– START A BLOG
– POST YOUR THOUGHTS
-LINK TO OTHER WOMEN
(In women I DO TRUST – but we must get our opinions out there.)
What is the single issue that you think mothers can have the most impact on?
The environment which includes economic stability.
What is the best way for mothers to shape their communities and their country for their children?
Live Sustainably and show others how.
What issue(s) should mothers be keeping a better watch on?
Learning about product Life Cycle Assessments. Understand what it means as well as we understand MPH or MPG. Even if you feel that Global Warming is a hoax, this is a way to clean up the air, water, soil faster than joining 16 environmental groups.