After learning, first hand, the priceless value of CPR education, Farley Boyle started ChaseForLife.org, an organization dedicated to increasing awareness and education about CPR and Heimlich procedures.
City / State
Little Silver, New Jersey
What was your big dream?
My big dream is to make infant/child CPR and Choking Maneuver education free and readily available to ANYONE and EVERYONE that has a hand on a child. I have demystified these techniques by using fashion, rock and animation to modernize a simple education. I hope to change statistics globally with free prevention education, resources and awareness campaigns.
How did you accomplish it?
I started a nonprofit called C.H.A.S.E. for Life which stands for CPR-Heimlich-Awareness-Safety-Education. We are dedicated to saving children’s lives by educating everyone with the basic lifesaving skills needed to sustain a life until help can take over. I created an 18 minute animated instructional short called “How to Save a Life” that has become a part of maternity discharge policy and procedure in 16 NJ hospitals so far. In this film we birthed an iconic character named “Paddy the Penguin” who we hope becomes “Paddy, the CPR Daddy” like Smokey the Bear is to fire prevention.
Where did you find inspiration to get started?
My daughter survived a drowning because I signed up for an “optional/non-certification” CPR class with my husband when we were pregnant with our first child. My husband recalled his lifesaving education within the first 5 minutes of our crises and we have a perfectly healthy child with no aversions to water. Because we were given a happy ending we decided to make a positive out of a negative experience which just reinforces that CPR really works regardless if you are certified or not!
What motivated you to keep going?
Looking at my daughter’s face everyday and hearing her infectious laughter. We survived something that changed all of our lives permanently . . . .there is no such thing as a bad day anymore.
What’s your next Big Dream?
To continue branding our iconic character “Paddy the Penguin.” Our goal is for Paddy to become a nationally/globally recognized figure, synonymous with this precious, lifesaving education, therefore automatically creating awareness. Eventually, Paddy can take on more child safety issues assisting with the prevention of unintentional child injuries and deaths.
When you were 5 what did you want to be when you grew up?
What about when you were 15?
An entertainment news correspondent.
Now, what do you want to be when you grow up?
I am living it! When I’m old sitting in a rocking chair next to my husband on the front porch I want to be able to say confidently that I was a fantastic mother to my three girls as well as a great wife and friend.
What book is on your night stand?
How to Change the World: One Social Entrepreneur at a Time
What’s your Guilty Pleasure? (Grey’s Anatomy, Peppermint Mocha Lattes)
Reading tabloid magazines while sitting on the beach.
What song moves you?
U2’s “One” along with anything sung by Seal, Sting or John Mayer.